Privacy Policy

VELMOG (“VELMOG”, “we”, “us”, or “our”) is owned and operated by Guangzhou Sumaoda Trading Co., Ltd.

Legal Company Name:
Guangzhou Sumaoda Trading Co., Ltd.

Business Address:
Room 513, No. 3, Huijing West 2nd Street, Huadu District, Guangzhou, Guangdong, China

Customer Support Email:
service@velmog.com

This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit velmog.com, purchase products from us, communicate with us, or otherwise use our services.

By using our website or providing personal information to us, you acknowledge the practices described in this Privacy Policy.

1. PERSONAL INFORMATION WE COLLECT

Depending on how you interact with our website and services, we may collect the following categories of personal information:

A. Contact Information
This may include:

• Full name
• Email address
• Telephone number
• Billing address
• Shipping address

B. Order and Transaction Information
This may include:

• Products purchased
• Order number
• Order value
• Billing and shipping details
• Transaction status
• Refund or return information
• Purchase history

C. Payment Information

Payments are processed through third-party payment service providers.

We do not generally store complete payment card details on our own systems. Payment information may be collected and processed directly by the applicable payment processor or payment platform.

D. Account Information

If account functionality is available, we may collect:

• Account login information
• Account preferences
• Saved addresses
• Order history

E. Device and Technical Information

When you use our website, we may automatically collect:

• IP address
• Browser type
• Device type
• Operating system
• Referring website
• Pages viewed
• Time spent on pages
• Website interactions
• Cookie identifiers
• Other similar technical information

F. Customer Service Information

When you contact us, we may collect:

• Your name
• Email address
• Order number
• Message content
• Photos or videos you provide
• Information related to returns, refunds, damaged products, delivery issues, or other customer service requests

G. Marketing and Preference Information

Where permitted, we may collect:

• Email marketing preferences
• Advertising preferences
• Cookie preferences
• Responses to promotional campaigns

2. HOW WE COLLECT PERSONAL INFORMATION

We may collect personal information from:

• You directly
• Your purchases and interactions with our website
• Shopify and related ecommerce services
• Payment service providers
• Shipping and logistics providers
• Analytics providers
• Advertising and marketing partners
• Fraud prevention and security providers
• Cookies and similar technologies

3. HOW WE USE PERSONAL INFORMATION

We may use personal information for the following purposes:

A. Processing Orders

We use personal information to:

• Process and confirm purchases
• Arrange payment processing
• Prepare and fulfill orders
• Ship products
• Provide order confirmations
• Provide tracking information
• Process returns, cancellations, replacements, and refunds

B. Customer Support

We use personal information to:

• Respond to questions
• Resolve delivery problems
• Handle return and refund requests
• Respond to complaints
• Provide product and order support

C. Website Operation and Improvement

We may use information to:

• Operate our website
• Improve website functionality
• Analyze website traffic
• Understand customer behavior
• Improve products and services
• Detect technical problems

D. Security and Fraud Prevention

We may use personal information to:

• Protect customer accounts
• Prevent unauthorized transactions
• Detect fraudulent activity
• Protect our website and systems
• Enforce our terms and policies

E. Marketing and Advertising

Where permitted by applicable law, we may use personal information to:

• Send promotional emails
• Measure advertising performance
• Personalize advertising
• Understand the effectiveness of marketing campaigns
• Show advertisements that may be relevant to customers

You may unsubscribe from marketing emails at any time by using the unsubscribe link included in the applicable email.

F. Legal and Compliance Purposes

We may use personal information when necessary to:

• Comply with applicable laws
• Respond to lawful requests
• Maintain business and transaction records
• Protect our legal rights
• Resolve disputes
• Enforce our agreements

4. LEGAL BASES FOR PROCESSING

Where laws such as the GDPR or UK GDPR apply, we may process personal information on one or more of the following legal bases:

• Performance of a contract, including processing and fulfilling your order
• Compliance with legal obligations
• Our legitimate business interests, where those interests are not overridden by your rights
• Your consent, where consent is required
• Protection of legal rights, security, and fraud prevention

Where processing is based on consent, you may withdraw your consent at any time, subject to applicable law.

5. HOW WE SHARE PERSONAL INFORMATION

We may disclose personal information to third parties that assist us in operating our business.

These may include:

A. Shopify

Our online store may be hosted and supported by Shopify. Shopify may process personal information in connection with the operation of our ecommerce store.

B. Payment Service Providers

We may share information with payment processors and payment platforms for:

• Payment authorization
• Transaction processing
• Fraud prevention
• Refund processing

C. Shipping and Logistics Providers

We may share necessary order and delivery information with:

• Carriers
• Warehouses
• Fulfillment providers
• Logistics partners
• Customs or delivery service providers

This information may include your name, delivery address, telephone number, email address, and order details where required to fulfill delivery.

D. Analytics Providers

We may use analytics services to better understand website activity, traffic, and customer interactions.

E. Advertising and Marketing Partners

We may share or make available certain information to advertising and marketing service providers to:

• Measure advertising effectiveness
• Provide relevant advertisements
• Analyze marketing performance
• Improve advertising campaigns

Depending on applicable U.S. privacy law, certain disclosures for advertising purposes may be considered “sharing” or “sale” even when no money is exchanged.

We do not sell personal information for monetary payment.

Where required by applicable law, users may have the right to opt out of certain sales, sharing, or targeted advertising activities.

F. Professional Advisers

We may share information with:

• Lawyers
• Accountants
• Auditors
• Insurers
• Compliance advisers
• Other professional service providers

G. Government Authorities and Legal Requests

We may disclose information when required by law, court order, government request, or other lawful process.

H. Business Transfers

If our business is involved in a merger, acquisition, restructuring, financing, asset sale, or similar transaction, personal information may be transferred as part of that transaction subject to applicable law.

6. COOKIES AND SIMILAR TECHNOLOGIES

We and our service providers may use cookies, pixels, tags, local storage, and similar technologies.

These technologies may be used for:

• Essential website functionality
• Shopping cart functionality
• Checkout functionality
• Security and fraud prevention
• Remembering preferences
• Analytics
• Website performance
• Advertising
• Measuring marketing effectiveness

Some cookies are necessary for our website to function properly.

Other cookies, such as analytics or advertising cookies, may be subject to your consent depending on your location and applicable law.

Where available, you may manage cookie preferences through our website's cookie banner, privacy preference tools, or browser settings.

Disabling certain cookies may affect website functionality.

7. ADVERTISING AND ANALYTICS

We may use third-party services such as analytics platforms, advertising platforms, social media advertising services, or measurement technologies.

These providers may collect information about your interaction with our website through cookies, pixels, or similar technologies.

The information may be used to:

• Measure website traffic
• Analyze website activity
• Measure conversions
• Improve advertising campaigns
• Provide more relevant advertising

Your choices regarding advertising cookies may depend on your location and the privacy tools available through our website or your browser.

8. INTERNATIONAL DATA TRANSFERS

Our company operates internationally and may use service providers located in different countries.

As a result, personal information may be transferred to, processed in, or stored in countries outside your country of residence.

Privacy laws in those countries may differ from those in your country.

Where required by applicable law, we take reasonable steps to ensure that appropriate safeguards are used for international transfers of personal information.

9. DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

Retention periods may depend on:

• The duration of our relationship with you
• Order and transaction requirements
• Customer service needs
• Fraud prevention requirements
• Tax and accounting requirements
• Legal and regulatory obligations
• The need to establish, exercise, or defend legal claims

When personal information is no longer reasonably required, we may delete, anonymize, or otherwise securely dispose of it, subject to applicable law.

10. HOW WE PROTECT PERSONAL INFORMATION

We use reasonable administrative, organizational, and technical safeguards designed to protect personal information against:

• Unauthorized access
• Loss
• Misuse
• Alteration
• Disclosure
• Destruction

However, no method of electronic transmission or storage can be guaranteed to be completely secure.

11. YOUR PRIVACY RIGHTS

Depending on where you live, you may have certain rights regarding your personal information.

These rights may include:

• The right to request access to personal information
• The right to request correction of inaccurate information
• The right to request deletion of personal information
• The right to request a copy of certain personal information
• The right to data portability
• The right to restrict certain processing
• The right to object to certain processing
• The right to withdraw consent
• The right to opt out of certain targeted advertising
• The right to opt out of certain sales or sharing of personal information
• The right to appeal certain privacy decisions where applicable

These rights are subject to applicable law and may not apply in every circumstance.

To exercise an applicable privacy right, contact us at:

service@velmog.com

We may need to verify your identity before completing certain requests.

We will not unlawfully discriminate against you for exercising applicable privacy rights.

12. UNITED STATES PRIVACY RIGHTS

Residents of certain U.S. states may have additional rights under state privacy laws.

Depending on the applicable law, these rights may include the right to:

• Know what categories of personal information we collect
• Request access to personal information
• Correct inaccurate personal information
• Request deletion of personal information
• Obtain a portable copy of personal information
• Opt out of targeted advertising
• Opt out of the sale or sharing of personal information
• Limit certain uses of sensitive personal information where applicable

Where applicable, privacy choices may be available through the “Your Privacy Choices” link on our website.

13. EEA AND UK PRIVACY RIGHTS

If you are located in the European Economic Area, European Union, or United Kingdom, applicable law may provide additional rights regarding your personal information.

These may include:

• Access
• Correction
• Deletion
• Restriction of processing
• Data portability
• Objection to processing
• Withdrawal of consent
• The right to lodge a complaint with a competent data protection authority

You may contact us first at service@velmog.com if you have a privacy-related concern.

14. MARKETING COMMUNICATIONS

If you subscribe to marketing communications, we may send you emails regarding:

• Products
• Promotions
• Special offers
• Store news
• Other marketing information

You may unsubscribe at any time using the unsubscribe link provided in the message.

Unsubscribing from marketing communications does not prevent us from sending transactional communications such as:

• Order confirmations
• Shipping notifications
• Customer service responses
• Refund confirmations
• Account or security notices

15. CHILDREN'S PRIVACY

Our website and services are not intended for children as defined under applicable law.

We do not knowingly collect personal information from children in violation of applicable law.

If you believe a child has provided personal information to us improperly, contact us at:

service@velmog.com

16. THIRD-PARTY LINKS

Our website may contain links to third-party websites or services.

We are not responsible for the privacy practices, content, or security of third-party websites.

We encourage users to review the privacy policies of third-party services before providing personal information to them.

17. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect:

• Changes to our services
• Changes to our business practices
• Changes to applicable laws
• Changes to technology
• Changes to our service providers

When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy.

Material changes may be communicated through the website or other appropriate methods where required by applicable law.

18. CONTACT US

If you have questions, concerns, complaints, or requests regarding this Privacy Policy, your personal information, or the privacy practices of VELMOG, please contact us using the information below. 

Brand Name: VELMOG

Legal Company Name:
Guangzhou Sumaoda Trading Co., Ltd.

Business Address:
Room 513, No. 3, Huijing West 2nd Street, Huadu District, Guangzhou, Guangdong, China

Customer Support and Privacy Email:
service@velmog.com

Customer Service Phone:
+852 3953 2117

Website:
velmog.com

Guangzhou Sumaoda Trading Co., Ltd., doing business as VELMOG, operates this website and is responsible for the personal information processed in connection with the operation of VELMOG, subject to applicable law.